Home page > Le Temps des Médias > 02 - Publicité, quelle histoire ? > Radio and advertising, from the inter-War years to the 1980s

02 - Publicité, quelle histoire ?

Send this article by mail title= Send Printable version of this article Print Augmenter taille police Diminuer taille police

Jean-Jacques Cheval

Radio and advertising, from the inter-War years to the 1980s

Le Temps des médias n°2, printemps 2004, p.75-85.

Advertising is part of the history of French radio. Some see advertising as a stimulant, other as a source of corruption and of dumbing down, but there is general recognition that radio, from its beginnings in the 1920s to its reorganisation after World War Two and through to its deregulation in the 1980s, has been inseparable from the advertising environment. DrapeauFrancais

To quote this article : https://www.histoiredesmedias.com/Radio-and-advertising-from-the.html

Sommaire du numéro