14 - Fiction
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Sylvette Giet
Le cÃ…“ur mêlé. L’hybridation à l’Ã…“uvre dans les fictions sentimentales de la « presse du cÃ…“ur  »
Le Temps des médias n°14, Printemps 2010, p. 98-108.A new, mid- to downmarket, female oriented romantic press emerges in southern Europe after 1945, owing to the creation of the new genres of the “drawn†and “photo novel,†where textual narrative meets iconographic representation. These new types of fiction, presenting themselves as a movie experience for the home, will face the advent of television and its comparable mix of narrations, images and privateness. Along with the hybridization of esthetic codes, drawn and photo novels mix mimetic realism, a call to the imagination, and aestheticism. Yet the same hybridization that made them a mass audience success will result in their eventual disrepute.
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