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ZHANG Chenchen, "Right-wing populist discourse on Chinese social media : Identity, otherness, and global imaginaries"

Les Cahiers du Cevipol

Brussels Working Papers, n° 3/2019.

The last few years have seen the emergence of a right-wing populist discourse on Chinese social media that combines the claims, vocabulary, and style of right-wing populisms in Europe and North America with previous forms of nationalism and racism in Chinese cyberspace. In other words, it provokes a similar hostility towards immigrants, Muslims, feminism, the so-called ‘liberal elites’, and progressive values in general. This article examines how, in debating global political events such as the European refugee crisis and the American presidential election, well-educated and well-informed Chinese internet users appropriate the rhetoric of ‘Western-style’ right-wing populism to paradoxically criticise Western hegemony and discursively construct China’s ethno-racial and political identities. Through qualitative analysis of 1,038 postings retrieved from a popular social media website, this research shows that by criticising Western ‘liberal elites’, the discourse constructs China’s ethno-racial identity against the ‘inferior’ non-Western other, exemplified by non-white immigrants and Muslims, with racial nationalism on one hand ; and formulates China’s political identity against the ‘declining’ Western other with realist authoritarianism on the other. We conclude by conceptualising the discourse as embodying the logics of anti-Western Eurocentrism and anti-hegemonic hegemonies. This article 1) provides critical insights into the changing ways in which self/other relations are imagined in Chinese popular geopolitical discourse ; 2) sheds light on the global circulation of extremist discourses facilitated by the internet ; and 3) contributes to the ongoing debate on populism and the ‘crisis’ of the liberal world order.

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