10 - Peopolisation et politique
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Jean-Claude Sergeant
Entre transgression et consentement, le traitement des personnalités politiques par les médias : le cas britannique
Le Temps des médias n°10, printemps 2008, p.185-196Politics does not sell newspapers. In this respect, Britain is no different from other European countries where readers are less interested in the professional dimension of politicians than in their lifestyle : their dress codes, the food they like best, their hobbies and pastimes and, when possible, their private thoughts and emotions. Politicians are constantly spied upon and tailed by independent photographers who will sell their pictures to popular newspapers’editors always keen to expose the double standards and hypocrisy of those in command. The intrusive nature of the popular press, invariably paraded as its duty to investigate, often leads politicians to enter into some Faustian pact with it : by accepting to put part of their private life, which would normally involve their family, in the public eye, they expect the press to bring out their closeness to the people whose support and votes their political career depends upon.
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